client
Singapore Hockey Federation
background
Since 1992, Singapore Hockey has driven the country’s blossoming hockey culture, building a progressive programme to cultivate new talent and advance the hockey community.
details
I designed a comprehensive 55-page guide on Long-Term Hockey Development (LTHD). This guide will serve as a valuable resource. It includes seven stages of development, each of which corresponds to a specific age range and level of development—a systematic approach to developing field hockey athletes in Singapore. The design approach incorporated images, vibrant colours and infographics. Including relevant images will visually depict the appropriate age group, creating an immediate connection with readers. Vibrant colours will serve as visual cues, highlighting key points and drawing attention to important sections of the guide. Infographics will effectively convey complex information in a visually appealing and easy-to-understand format.