George Town Festival 2014

An annual celebration of arts, culture, heritage and community.

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George Town Festival is a month-long celebration that has become a cornerstone of Penang's vibrant arts scene. During the festival, the city transforms into a dynamic canvas, with performances and exhibitions taking place in diverse venues ranging from grand auditoriums to five-foot ways, colonial shop-houses to sidewalk galleries. Since its inception in 2010, the festival has grown into one of the most significant arts events in the Asia-Pacific region, serving as a platform for artists from around the world to collaborate, create, and connect.

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I created diverse marketing collateral, from posters and programme booklets to banners, event backdrops and installation art. I maintained consistency in visual elements, typography, and colour schemes to establish a solid and recognisable brand presence.